Choose from a brand, type and permanency level to find your right hair color product.
Get healthy-looking color and shine. The only color that is Clinically Proven Less damaging*. Select from hair color products by Natural Instincts to fit your specific hair color need.
Only Natural Instincts is clinically proven to be less damaging.* Enjoy radiant shine and healthy-looking color.
*Natural Instincts non-perm vs. leading level 3 permanent colorant
Meet your color destiny with Nice ‘n Easy. You’ll find the right product and shade that flatters you – the color you were meant to have!
Unbeatable fade-defying foam hair color.
Long-lasting radiant color. Permanent. 100% gray coverage.
Add 4 weeks of healthy, conditioning shine whether your hair is colored or not.
Gives you luminous color and leaves hair feeling softer.**
Neutralize brassy tones for healthy, natural-looking color.
Natural, healthy-looking gray coverage.
© 2014 Procter & Gamble. All rights reserved. All copy and claims valid only in the US.