Frequently Asked Questions: After-color care
- How long can I keep a box of haircolor before using it?
- How do I keep my haircolor looking vibrant and beautiful—and prevent fading?
- Can you color your hair too often?
- How long can I keep a box of haircolor before using it?
- If you don't open the bottles, your haircolor products will generally last 3 years.
- How do I keep my haircolor looking vibrant and beautiful—and prevent fading?
- The first rule in keeping your color looking great is to reapply as often as recommended according to the product you choose
- Use a shampoo and conditioner formulated for color-treated hair. Avoid exposing your hair to the sun. Remember that the sun is a natural hair lightener, and overexposure can cause hair to fade or even change color.
- Shampoo or rinse your hair immediately after swimming in chlorine or salt water. Chemicals left in the hair can accelerate fading, especially when mixed with the sun.
- Can you color your hair too often?
- Demi-Permanent haircolor will last up to 28 shampoos—if you wash your hair every day, that's about 4 weeks. Permanent (lasts until your hair grows out or you recolor) haircolor should be refreshed when your roots start to show, about 4-6 weeks. As long as you follow the instructions for root application only, you should not have any problems with color build-up.









