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Natural Instincts Bold

  • • BOLD BUT GENTLE COLOUR: Bold colour with argan oil, açaí and guarana extracts - and powered by VitaBoost Colour Amplifier for 8 weeks of bold, glossy colour
  • • IRRESISTIBLY MOISTURISING: The Moisture Shine Mask will boost that glossy shine and keep that bold colour locked in
  • • 0% AMMONIA, NO ANIMAL DERIVED INGREDIENTS: Only the bold colour you want with the moisture you love
  • • FOR DARK BASES & ALL HAIR TYPES: Bold colour that's ideal for dark bases and is gentle to all hair types & textures
  • • Permanent Colour
  • • One hair colour application kit: Colour Cream with VitaBoost Colour Amplifier, Activator, Moisture Shine Mask, Expert gloves


Bold but gentle colour!

Bold colour that's ideal for dark bases and is gentle to all hair types & textures


  • Irresistibly moisturising
  • For all hair types & dark bases
  • No Ammonia, no animal derived ingredients


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