Clairol Blonde It Up, Permanent High Lift No Bleach Hair Dye
- AminoLift Technology lifts pigments inside the hair
- AminoGlycine Complex helps protect hair’s natural keratin and protein and helps keep its structure intact
- Hair up to 5 levels lighter with no bleach
- Conditioned, soft hair results
- Glossy finish
- Shimmer Lights Violet Toning Mask: Use it immediately after lightening for a cool neutral tone OR 1-2 weeks later to prevent brassy tones
BLONDE IT UP
Wow no bleach.
- • Neutralizes warm tones
- • Adds a pearlescent veil of colour and high-gloss shine
- • Designed for bleached, highlighted, natural and colour-treated blondes
- • Our patented AminoLift technology lifts pigments inside the hair, while AminoGlycine complex helps protect hair’s natural keratin and protein


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