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Blonde It Up.

Light up those locks and get that shade of blonde you've been dreaming of with Blonde It Up.

Lighten up to 5 levels.

  • Lightens hair up to 5 levels
  • Anti-brass with Shimmer Lights
  • Leaves hair conditioned, soft and glossy


Blonde it Up

Mix, dye, dry. With Clairol, it's easy to get the blonde hair colour you crave at home.

Boost your blonde!

  • Advanced blonding technology
  • Easy to apply formula
  • Our patented AminoLift technology lifts pigments inside the hair, while AminoGlycine complex helps protect hair’s natural keratin and protein


IT'S SO ME.

Blonde it Up Questions

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