Expressive Hair Dye

Our selection of expressive shades are available in permanent and semi-permanent formulas, making it easy to find the right shade for your hair type and style. Achieve stunning result and make a dramatic change that is so you! Clairol has you covered so you can express your unique style with a splash of colour. Discover our Expressive hair colour products today!

Sheen Fatemi photoshoot with pink, medium length hair and white outfit on yellow and blue background

Blonde It Up!

Achieve stunning results with our long-lasting colour and easy-to-follow instructions.

  • Blonde It Up Iridescent Emerald
    BIU Toners Iridescent Emerald UK Packshot
    BIU Toners Iridescent Emerald UK Swatch

    Blonde It Up Iridescent Emerald

    Get soft hues with a BIG impact! Boost your blonde with sheer colour and brilliant shine.

  • Blonde It Up Luminous Pearl
    BIU Toners UK Luminous Pearl Packshot
    BIU Toners UK Luminous Pearl Swatch

    Blonde It Up Luminous Pearl

    Get soft hues with a BIG impact! Boost your blonde with sheer colour and brilliant shine.

  • Blonde It Up Radiant Opal
    BIU Toners Radiant Opal UK Packshot
    BIU Toners Radiant Opal UK Swatch

    Blonde It Up Radiant Opal

    Get soft hues with a BIG impact! Boost your blonde with sheer colour and brilliant shine.

  • Blonde It Up Rose Quartz
    BIU Toners Rose Quartz UK Packshot
    BIU Toners Rose Quartz UK Swatch

    Blonde It Up Rose Quartz

    Get soft hues with a BIG impact! Boost your blonde with sheer color and brilliant shine.

  • Blonde It Up Sheer Amethyst
    BIU Toners Sheer Amethyst Packshot
    BIU Toners Sheer Amethyst Swatch

    Blonde It Up Sheer Amethyst

    Get soft hues with a BIG impact! Boost your blonde with sheer color and brilliant shine.

Nice'n Easy Tone + Gloss

Glossy and natural-looking colour with zero ammonia

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