Bold & Bright
INTENSE COLOR + MOISTURIZING SHINE. Unstoppable vibrancy! Bold & Bright gives you vivid, vibrant color that stays true.
Clairol Bold & Bright's TrueColorSeal Technology locks in color to help protect against water-fading while maximizing vibrancy with our HydraShine Conditioner which moisturizes + smoothens hair!
Unstoppable Vibrancy
Vibrant. Moisturizing. Intense.
Bold & Bright
Intense Cherry