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The hair color I want to be.

IT'S SO ME.

Check back on March 23rd for our Anthem video!

COLORIFY

KA-LAR-A-FY (VERB)

To feel joy and excitement by expressing your unique personality through finding the hair color you want to be with Clairol.

"I'M READY TO COLORIFY MY HAIR RED WITH NICE'N EASY"

Real stories

Sofia Bella

Teacher by day, TikTokker by night

@iamsofiabella

Real stories

April Kae

NYC-based musician, model & activist

@aprilkae

Real stories

Gym Tan

Family-first fashionista

@californiaistoocasual

Real stories

Mya Miller

The cool girl in town

@myarosemiller_

Real stories

Sheen Fatemi

LA style setter

@sheeensworld

Real stories

Caroline Tucker

California-based color explorer

Real stories

Cici Coleman

TV star turned wellness guru

@cici_coleman_

Real stories

Nush Cope

Super-mom with killer curls

@nushcope

It's your turn to colorify with Clairol!

Bold and bright? Brilliant tones? Post your #ItsSoMe color on social tagging @Clairolcolor and show us how you COLORify!